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Shonin
Beta

GTM Harness

Your go-to-market, run by agents you can check, with any model: a marketing brain, a skill per role, reviewed drafts, approvals from your phone and one-tap sends.

The split

LLM writes
The plan, the research, the campaign directions and the first messages, with any model
System One decides
Whether each draft is ready, needs a revision, or is blocked
Code executes
Validation, the scorecard math, the workspace, approvals bound to the text, opt-outs, the send links and the evals

Engine

Any model writes the plan and the drafts (Claude, or any provider through Vercel AI Gateway, OpenRouter or a /chat/completions endpoint); the brain reviews every draft (ready, revise or blocked); code packs the workspace, binds each approval to the exact text, enforces opt-outs and builds the one-tap send links. The founder sends everything.

Rulebook

What correct means here, and the mistakes we've already caught. It grows one job at a time.

  1. R01The harness never sends anything; the founder does.
  2. R02No invented traction, numbers, customers or quotes, in the plan or in the drafts.
  3. R03The reviewer can block a draft but never ship one.
  4. R04Every edit the founder makes goes in the corrections log; repeated ones become rules.
  5. R05An approval covers the exact text it was given for; an edited draft needs approving again.
  6. R06Anyone marked do_not_contact gets no approval card and no send link, whatever was approved before.
  7. R07The first WhatsApp message to anyone is the founder's own tap; the WhatsApp Business API is only for people who opted in, and outside the 24-hour reply window it sends only approved templates (research/gtm-harnesses.md).
  8. R08No bot logs into anyone's WhatsApp, Telegram or LinkedIn, and research reads logged-out public pages only, with no stealth tools or CAPTCHA solving (research/gtm-harnesses.md).
  9. R09A model is called supported only after it passes the harness evals on every run.

Intake

  • Your product in one or two sentences
  • Who it's for, and your goal for the month
  • The channels you can use
UNIT
One harness for one product
REVIEW LAYER
Every draft carries the reviewer's verdict and fixes; the founder approves each message, and accepts new rules each Monday.
DELIVERY
A web run in about a minute, and a workspace any agent can run (Claude Code, Codex, Cursor, Copilot, Gemini CLI): AGENTS.md, the brain, workflows, 11 skills, a first campaign, reviewed drafts, the pipeline, the corrections log, the sprint and the dashboard. The `pnpm gtm` CLI adds Telegram approvals and send links.
TURNAROUND
About a minute

How we find buyers

  • Founder communities and office hours
  • Startup programs and accelerators
  • X threads with a live demo

Links